As Facebook sought to become the world’s dominant 
social media service, it struck agreements allowing phone and other 
device makers access to vast amounts of its users’ personal information.
Facebook has reached data-sharing partnerships 
with at least 60 device makers — including Apple, Amazon, BlackBerry, 
Microsoft and Samsung — over the last decade, starting before Facebook 
apps were widely available on smartphones, company officials said. The 
deals allowed Facebook to expand its reach and let device makers offer 
customers popular features of the social network, such as messaging, 
“like” buttons and address books.
But the partnerships, whose scope has not 
previously been reported, raise concerns about the company’s privacy 
protections and compliance with a 2011 consent decree with the Federal 
Trade Commission. Facebook allowed the device companies access to the 
data of users’ friends without their explicit consent, even after 
declaring that it would no longer share such information with outsiders.
 Some device makers could retrieve personal information even from users’
 friends who believed they had barred any sharing, The New York Times 
found.
Most of the partnerships remain in effect, 
though Facebook began winding them down in April. The company came under
 intensifying scrutiny by lawmakers and regulators after news reports in
 March that a political consulting firm, Cambridge Analytica, misused the private information of tens of millions of Facebook users.
In the furor that followed, Facebook’s leaders 
said that the kind of access exploited by Cambridge in 2014 was cut off 
by the next year, when Facebook prohibited developers from collecting 
information from users’ friends. But the company officials did not 
disclose that Facebook had exempted the makers of cellphones, tablets 
and other hardware from such restrictions.
“You might think that Facebook or the device 
manufacturer is trustworthy,” said Serge Egelman, a privacy researcher 
at the University of California, Berkeley, who studies the security of mobile apps.
 “But the problem is that as more and more data is collected on the 
device — and if it can be accessed by apps on the device — it creates 
serious privacy and security risks.”
In interviews, Facebook officials defended the 
data sharing as consistent with its privacy policies, the F.T.C. 
agreement and pledges to users. They said its partnerships were governed
 by contracts that strictly limited use of the data, including any 
stored on partners’ servers. The officials added that they knew of no 
cases where the information had been misused.
The company views its device partners as extensions of Facebook, serving its more than two billion users, the officials said.
“These partnerships work very differently from 
the way in which app developers use our platform,” said Ime Archibong, a
 Facebook vice president. Unlike developers that provide games and 
services to Facebook users, the device partners can use Facebook data 
only to provide versions of “the Facebook experience,” the officials 
said.
Some device partners can retrieve Facebook 
users’ relationship status, religion, political leaning and upcoming 
events, among other data. Tests by The Times showed that the partners 
requested and received data in the same way other third parties did.
Facebook’s view that the device makers are not 
outsiders lets the partners go even further, The Times found: They can 
obtain data about a user’s Facebook friends, even those who have denied 
Facebook permission to share information with any third parties.
In interviews, several former Facebook software
 engineers and security experts said they were surprised at the ability 
to override sharing restrictions.
“It’s like having door locks installed, only to
 find out that the locksmith also gave keys to all of his friends so 
they can come in and rifle through your stuff without having to ask you 
for permission,” said Ashkan Soltani, a research and privacy consultant 
who formerly served as the F.T.C.’s chief technologist.
Details of Facebook’s partnerships have emerged 
amid a reckoning in Silicon Valley over the volume of personal 
information collected on the internet and monetized by the tech 
industry. The pervasive collection of data, while largely unregulated in
 the United States, has come under growing criticism from elected 
officials at home and overseas and provoked concern among consumers 
about how freely their information is shared.
In a tense appearance before Congress in March,
 Facebook’s chief executive, Mark Zuckerberg, emphasized what he said 
was a company priority for Facebook users.“Every piece of content that 
you share on Facebook you own,” he testified. ”You have complete control
 over who sees it and how you share it.”
But the device partnerships provoked discussion
 even within Facebook as early as 2012, according to Sandy Parakilas, 
who at the time led third-party advertising and privacy compliance for 
Facebook’s platform.
“This was flagged internally as a privacy issue,” 
said Mr. Parakilas, who left Facebook that year and has recently emerged
 as a harsh critic of the company. “It is shocking that this practice 
may still continue six years later, and it appears to contradict 
Facebook’s testimony to Congress that all friend permissions were 
disabled.”
The partnerships were briefly mentioned in documents submitted to German lawmakers investigating
 the social media giant’s privacy practices and released by Facebook in 
mid-May. But Facebook provided the lawmakers with the name of only one 
partner — BlackBerry, maker of the once-ubiquitous mobile device — and 
little information about how the agreements worked.
The submission followed testimony by Joel 
Kaplan, Facebook’s vice president for global public policy, during a 
closed-door German parliamentary hearing in April. Elisabeth 
Winkelmeier-Becker, one of the lawmakers who questioned Mr. Kaplan, said
 in an interview that she believed the data partnerships disclosed by 
Facebook violated users’ privacy rights.
“What we have been trying to determine is 
whether Facebook has knowingly handed over user data elsewhere without 
explicit consent,” Ms. Winkelmeier-Becker said. “I would never have 
imagined that this might even be happening secretly via deals with 
device makers. BlackBerry users seem to have been turned into data 
dealers, unknowingly and unwillingly.”
In interviews with The Times, Facebook identified other partners: Apple and Samsung, the world’s two biggest smartphone makers, and Amazon, which sells tablets.
An Apple spokesman said the company relied on 
private access to Facebook data for features that enabled users to post 
photos to the social network without opening the Facebook app, among 
other things. Apple said its phones no longer had such access to 
Facebook as of last September.
Samsung declined to respond to questions about 
whether it had any data-sharing partnerships with Facebook. Amazon also 
declined to respond to questions.
Usher Lieberman, a BlackBerry spokesman, said 
in a statement that the company used Facebook data only to give its own 
customers access to their Facebook networks and messages. Mr. Lieberman 
said that the company “did not collect or mine the Facebook data of our 
customers,” adding that “BlackBerry has always been in the business of 
protecting, not monetizing, customer data.”
Microsoft entered a partnership with Facebook 
in 2008 that allowed Microsoft-powered devices to do things like add 
contacts and friends and receive notifications, according to a 
spokesman. He added that the data was stored locally on the phone and 
was not synced to Microsoft’s servers.
Facebook acknowledged that some partners did 
store users’ data — including friends’ data — on their own servers. A 
Facebook official said that regardless of where the data was kept, it 
was governed by strict agreements between the companies.
“I am dumbfounded by the attitude that anybody 
in Facebook’s corporate office would think allowing third parties access
 to data would be a good idea,” said Henning Schulzrinne, a computer 
science professor at Columbia University who specializes in network 
security and mobile systems.
The Cambridge Analytica scandal revealed how 
loosely Facebook had policed the bustling ecosystem of developers 
building apps on its platform. They ranged from well-known players like 
Zynga, the maker of the FarmVille game, to smaller ones, like a 
Cambridge contractor who used a quiz taken by about 300,000 Facebook 
users to gain access to the profiles of as many as 87 million of their 
friends.
Those developers relied on Facebook’s public 
data channels, known as application programming interfaces, or APIs. But
 starting in 2007, the company also established private data channels 
for device manufacturers.
At the time, mobile phones were less powerful, 
and relatively few of them could run stand-alone Facebook apps like 
those now common on smartphones. The company continued to build new 
private APIs for device makers through 2014, spreading user data through
 tens of millions of mobile devices, game consoles, televisions and 
other systems outside Facebook’s direct control.
Facebook began moving to wind down the 
partnerships in April, after assessing its privacy and data practices in
 the wake of the Cambridge Analytica scandal. Mr. Archibong said the 
company had concluded that the partnerships were no longer needed to 
serve Facebook users. About 22 of them have been shut down.
The broad access Facebook provided to device 
makers raises questions about its compliance with a 2011 consent decree 
with the F.T.C.
The decree barred Facebook
 from overriding users’ privacy settings without first getting explicit 
consent. That agreement stemmed from an investigation that found 
Facebook had allowed app developers and other third parties to collect 
personal details about users’ friends, even when those friends had asked
 that their information remain private.
After the Cambridge Analytica revelations, the 
F.T.C. began an investigation into whether Facebook’s continued sharing 
of data after 2011 violated the decree, potentially exposing the company
 to fines.
Facebook officials said the private data 
channels did not violate the decree because the company viewed its 
hardware partners as “service providers,” akin to a cloud computing 
service paid to store Facebook data or a company contracted to process 
credit card transactions. According to the consent decree, Facebook does
 not need to seek additional permission to share friend data with 
service providers.
“These contracts and partnerships are entirely 
consistent with Facebook’s F.T.C. consent decree,” Mr. Archibong, the 
Facebook official, said.
But Jessica Rich, a former F.T.C. official who 
helped lead the commission’s earlier Facebook investigation, disagreed 
with that assessment.
“Under Facebook’s interpretation, the exception
 swallows the rule,” said Ms. Rich, now with the Consumers Union. “They 
could argue that any sharing of data with third parties is part of the 
Facebook experience. And this is not at all how the public interpreted 
their 2014 announcement that they would limit third-party app access to 
friend data.”
To test one partner’s access to Facebook’s private 
data channels, The Times used a reporter’s Facebook account — with about
 550 friends — and a 2013 BlackBerry device, monitoring what data the 
device requested and received. (More recent BlackBerry devices, which 
run Google’s Android operating system, do not use the same private 
channels, BlackBerry officials said.)
Immediately after the reporter connected the 
device to his Facebook account, it requested some of his profile data, 
including user ID, name, picture, “about” information, location, email 
and cellphone number. The device then retrieved the reporter’s private 
messages and the responses to them, along with the name and user ID of 
each person with whom he was communicating.
The data flowed to a BlackBerry app known as 
the Hub, which was designed to let BlackBerry users view all of their 
messages and social media accounts in one place.
The Hub also requested — and received — data 
that Facebook’s policy appears to prohibit. Since 2015, Facebook has 
said that apps can request only the names of friends using the same app.
 But the BlackBerry app had access to all of the reporter’s Facebook 
friends and, for most of them, returned information such as user ID, 
birthday, work and education history and whether they were currently 
online.
The BlackBerry device was also able to retrieve
 identifying information for nearly 295,000 Facebook users. Most of them
 were second-degree Facebook friends of the reporter, or friends of 
friends.
In all, Facebook empowers BlackBerry devices to
 access more than 50 types of information about users and their friends,
 The Times found.
 
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